[ BRAND KIT ]
The claw, in every form.
Logos, color, and type for 1Claw — the secure infrastructure layer for AI agents. Drawn to stay sharp from a 16px favicon to a stage backdrop.
[ 01 · LOGO ]
Logo
The mark is two mirrored claws — one red, one solid — meeting around an open center. It never tilts, recolors, or comes apart. Every file below is transparent; pick the variant that fits the background.
[ 02 · USAGE ]
Clear space & misuse
Give the mark room to breathe — keep clear space of at least the width of the “1” on every side. Minimum size 24 px (16 px for favicons). Keep its proportions and its two colors exactly as drawn.
Clear space ≥ the width of the “1” on all sides.
Place the mark on solid matte black or white.
Don’t rotate or skew the mark.
Don’t recolor or swap the two claws.
[ 03 · COLOR ]
Color
Matte black, metallic grays, one signature red. The red is the only loud thing in the system — everything else stays quiet.
Logo colors
Signature gradient
linear-gradient(135deg, #DF171A, #c4123a, #990029)Dark mode tokens
Light mode tokens
[ 04 · TYPE ]
Typography
One face for the wordmark, one for everything you read, one for everything machines write. Bakbak One is reserved for the “1Claw” wordmark alone.
1Claw
1 2 3 4 5 6 7 8 9 0 · A B C D a b c d
Secure by default.
ABCDEFG abcdefg 0123456789
Code · monospace
Geist Mono
Code, API keys, paths, audit output, and hex values.
const c = new OneclawClient({ baseUrl: "https://api.1claw.xyz" });[ 05 · NAMING ]
Naming & voice
The name is short and load-bearing. Treat it consistently and it stays recognizable.
Correct
- 1Claw — capital C, no spaces, Bakbak One for the display wordmark.
- 1Claw — same casing in body text and documentation.
- “the 1Claw vault”, “1Claw Shroud” — naming product components.
Avoid
- 1CLAW, OneClaw, one-claw, 1-claw
- Recoloring, rotating, or reshaping the mark, or swapping the two claw colors.
- Using Bakbak One for anything other than the wordmark.